A practical community is taking shape

Practical AI for farming and food businesses.

AI is already changing the way people work, but for many farmers and food businesses it still feels distant, technical, or not meant for them.

We're building a community where people can learn, experiment and share what works. We want to help people use the AI tools increasingly found in technology they already have, starting with the real jobs that take time or create friction.

Our first online community session is planned for Wednesday 9 December 2026. See what happens next.

Built with the sector Shaped around real farms, food businesses, advisers and industry groups.
Designed for confidence Helping people get started without feeling overwhelmed or left behind.
Focused on useful work Admin, planning, records, notes, data, prompts and practical decision support.
What this is

Built around the work people already do

This is about helping farming and food businesses understand where AI can genuinely save time, reduce admin and support better decisions, including through tools they already use.

Farming and food businesses are under more pressure than ever. More paperwork. More reporting. More duplicated admin. More information to make sense of. Still the same number of hours in the day.

People who have registered their interest are already raising practical challenges: record keeping, duplicated data entry, reporting, compliance, making sense of legislation and grants, and getting more value from farm data held across different systems.

There are also opportunities to explore in farm modelling, grassland management, environmental information and decision support. We will start with the problems people bring to us and test where AI adds useful value.

What it is not

Not robots. Not buzzwords. Not a glossy “AI transformation” pitch disconnected from the yard, office, sheds, fields or supply chain.

How we're approaching it

Listening to people across the sector, exploring their practical challenges together and sharing what we learn as the community grows.

What we want to hear

Where the admin drags, where confidence gets in the way, and where practical examples would help people see the point quickly.

Who it's for

For the people who keep farming and food moving

Farmers are central, but this is wider than that. It is for the people and organisations working across food production, supply chains, advice, support and rural delivery.

Farm businesses

Farmers, farm managers, family businesses and new entrants who want practical help rather than technical theory.

Food and supply chain teams

Processors, retailers, advisers, consultants and agri-food businesses dealing with heavy admin, reporting and coordination.

Multipliers and organisers

Groups, networks, colleges, societies, membership bodies and industry organisations that could bring the right people together.

Why this matters

Useful examples beat abstract promises

People need to see how AI could help with work they recognise. That means everyday examples, plain language and space to ask what these tools can and cannot do.

Reduce the drag of admin

Notes, records, induction material, summaries, planning drafts and repetitive office work are often where the first wins show up.

Make better use of existing information

Many businesses are already collecting data. The challenge is turning it into something more useful, clearer and easier to act on.

Build confidence through doing

People do not need hype. They need to see what good looks like, ask better questions, and leave feeling capable of trying it themselves.

Less time fighting admin. More time for animals, crops, people, businesses and the environment.

The collaboration

Three different strengths, working in the same direction

This is being built by people who understand farming, food systems, behaviour change and practical AI adoption. That mix is the point.

Scott Quilter

Scott Quilter

Techosaurus · AI & digital

Scott makes AI and digital tools accessible, practical and human. His strength is helping people understand what is possible without burying them in jargon.

He focuses on confidence, clarity and real-world application rather than theory for theory's sake.

Amy Hughes

Amy Hughes

EmpowerAg · farming people

Amy brings deep knowledge of farming people, communication, informal learning and behaviour change, grounded in lived sector experience.

She understands the confidence barriers that shape whether new ideas land well or get ignored.

Chris Manley

Chris Manley

Traction · food & supply chains

Chris understands food, farming, supply chains and how to turn good ideas into live, workable projects across the sector.

He helps connect the collaboration to commercial routes, relationships and the wider agri-food system.

What happens next

Join the first conversations

People from across farming, food production, advice, education, industry and technology are helping shape Agri-AI. Our first gatherings will turn the challenges they've shared into practical conversations and examples.

Online session · Wednesday 9 December 2026

Our first community session is planned online so people can join from across the UK. We'll demystify AI, look at what it can and cannot currently do, and work through practical examples based on the challenges shared so far.

In person · Wednesday 17 February 2027

We're provisionally planning our first in-person gathering for this date. It will be a chance to take the conversations further, work together in the room and build relationships across the community.

Help shape what comes next

Tell us which challenges, questions or examples you'd like us to explore. We'll share registration details for the December session shortly; registering your interest here keeps you informed.

Register interest

Tell us where you fit and what would help

Tell us a little about yourself and what you'd like the community to explore. Registering your interest keeps you updated; it does not book a place at the December session. We'll share session registration details shortly.

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